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Product Spotlight: The New Ammo-Up HD for Rifle and Pistol Brass

Product Spotlight: The New Ammo-Up HD for Rifle and Pistol Brass
Recently, we released a new product called The 18" Ammo-Up HD for Rifle and Pistol Brass.  This new idea was sparked when customers began requesting a more durable, heavy duty machine.  Silas Dudley, Ammo-Up's President, took this idea and worked to make the product into a reality.

With the help of his brother and Ammo-Up's CEO, Caleb, and a couple of other employees, he embarked on the designing process.  Brent, General Manager, gave his perspective from the marketing side.  Brian, Warehouse Manager, was also brought in to give his suggestions to make this machine the best it could be.

Brian had this to say about the creative process, "Silas came in with the first prototype and asked us to look it over.  We all gave our ideas for how to make it better.  This happened about 4 or 5 times before the best version was finalized."  
When asked about the upgrades that have been made to this new version he said, "The frame of the machine is all metal.  Wheel shaft bearings have been attached to either end, which allows the machine to run much smoother. It's sturdier, more durable, and will last a lot longer, especially for outdoor ranges.  The only plastic parts are the wheels and fingers. The basket doesn't stick out as far but holds the same amount of brass, if not more."

These new machines have opened up new opportunities for utilizing metal as a building material in future products.  Even though the Ammo-Up HD hasn't been on the market long, we've heard positive feedback from our customers.  Whether you're looking to use it for indoor or outdoor shooting ranges, military locations, or police stations, this heavy duty unit will get the job done

Ammo-Up's GSA Contract

Ammo-Up's GSA Contract
   Shama Dudley, Ammo-Up's Marketing Manager and wife of Caleb Dudley, CEO, recently renewed their GSA contract for the second time, which means the contract has been successful for the past 10 years.  This mutually beneficial relationship began when customers within the government started asking if Ammo-Up provided this discount which would allow the customers to save time and money.  
   In many cases, a third party would be hired to handle the details of the contract.  Shama took it upon herself to get familiar with the process and said it has been an incredible learning experience.  After submitting a proposal and negotiating for the best price, they decided on a 6% discount for all federal agencies.  This discount is offered for state and local government agencies as well.  The contract ensures government customers will get the best discount available.
   When asked how it has positively benefited Ammo-Up's business, Shama said "It brings relevance to our company and gives us more credibility.  We're getting extra sales we normally wouldn't."  This helps get the company name out so more people will be aware of Ammo-Up products and more interest is generated.
   Every five years, Shama renews the contract and she says it has been great for both parties.  She looks forward to continuing this arrangement in hopes more people within the government will reap the benefits of using Ammo-Up products and the company will continue to build up a positive reputation.

NRA Indy Convention 2019

NRA Indy Convention 2019
This year marks the 148th NRA Annual Meetings and Exhibits.   Ammo-Up has been a part of the NRA Convention for many years and we are looking forward to attending again.  The event is being held in Indianapolis, Indiana on April 26, 27, and 28.  It will be returning to the Indiana Convention Center, the same location as the 2014 show.  There will be over 880 exhibitor booths and Ammo-Up will be one of them with demos set up so you can see our machines in action!  
From guns, ammo, accessories and more, you'll be sure to find something of interest to you.  Not only will there be numerous booths to check out, there will also be several workshops and seminars each day.  So far, there are 57 scheduled in rooms throughout the convention center, including Refuse to be a Victim: Crime Prevention Strategies, Concealed Carry Facts, and Gun Control Lies.
Several celebrities who promote the second amendment will be in attendance including Norris Jernigan, Brandon Curtis, Jerry Miculek, Jared Ogden, and Eva Shockey.  There will also be an Annual Meeting of NRA Members, a Women's New Energy Breakfast, and Sunday is Youth Day.  
Across the street at the Lucas Oil Stadium, President Trump will be speaking on Friday for the NRA-ILA Leadership Forum.  On Saturday night, Alan Jackson and William Michael Morgan will perform a concert presented by NRA Country.  There really is something for everyone.  Come check us out at booth #1416!